More than 40 Years in the Region
In the Austria Pavilion at the Expo site, PALFINGER demonstrates how digitalization and new technologies open up new business opportunities. Among other things, PALFINGER actively promotes transformative innovations using its corporate incubator P21st. This is exemplified by STRUCINSPECT, the world's first hub for digital inspection and infrastructure lifecycle management, which met with great interest from the international audience during the market exploration trip. A series of potential cooperations are now being actively pursued. The trip also focused on Austrian foreign trade activities in the region and economic developments in the Gulf States. This presented another opportunity for PALFINGER to reinforce its position, because PALFINGER is known as a premium brand among both Austrian and local participants. “PALFINGER has been a strong partner for the Arab and North African market for more than 40 years. This market is developing towards higher technologies, and we are making a significant contribution to making operations easier while enhancing health and safety with numerous innovations,” says Gerhard Sturm, Senior Vice President Global Sales & Service at PALFINGER.
Austria in Dubai
Margarete Schramböck, Federal Minister for Digital and Economic Affairs, also saw first-hand the innovative technology behind PALFINGER’s crane and lifting solutions. “The World Expo can act as a turbo for Austria’s export economy. In Dubai, we are presenting Austria as an attractive location for innovation at the heart of Europe. Austria delivers impressive advantages such as climate protection, intelligent products, and a unique cultural scene. With companies like PALFINGER, we demonstrate the full innovative strength of Austria. The Expo is the perfect stage for presenting Austria and its companies to an audience of millions”, emphasized Margarete Schramböck.
