PALFINGER: The HUB Vienna - Location with a Future


An open space for innovation, development and cooperation in an international environment – that is the new PALFINGER location “The HUB Vienna” at the Austria Campus in Vienna. With the substantial expansion of its innovation activities in the capital city, the technology company is strengthening its position as the leading solution provider in its industry.

The HUB Vienna sees PALFINGER opening up more than just a new office location at Vienna's Austria Campus. “The HUB Vienna is the workspace and workshop for employees from PALFINGER divisions and departments as well as the new home of our joint venture STRUCINSPECT. A place where innovation takes place together with internal and external partners,” explains Andreas Klauser, CEO of PALFINGER AG. The world's leading provider of innovative crane and lifting solutions uses digitalization and new technologies to custom build its solutions precisely to the needs of its customers and partners. “With its start-up scene and access to future talent, Vienna has already been important for us, and we are now intensifying our commitment with The HUB Vienna,” says Klauser.

On course for growth in Vienna

The HUB Vienna is seamlessly integrated into PALFINGER’s program of investments and is an example of its successful focus on the development of new, sustainable technologies. In close cooperation with internal and external partners, a number of pioneering innovations have been achieved in recent years. For example, the Corporate Incubator P21st based in The HUB Vienna is also working intensively on future trends and successfully transforming them into new business models. From founding STRUCINSPECT to building up new competencies, the Incubator P21st has already successfully implemented many innovation projects in its 5-year existence, driving forward PALFINGER's digital agenda. The team at the site is also growing in line with the number of projects. “There are currently 70 employees from various divisions of PALFINGER working at The HUB Vienna. In just one year, our team will have already grown to 100 employees,” says Philipp Smole, Digital Transformation Officer of PALFINGER AG, outlining the rate of expansion in Vienna.

Networking and cooperation

The new location not only offers room for growth, the space also provides ideal conditions for inspiration and cooperation. Bringing different organizational units and disciplines together promotes the exchange of ideas and creates new viewpoints and perspectives. Increased networking and intensified cooperation with external partners, such as innovation centers, research institutes and universities in Austria’s capital city and neighboring regions, is also essential for this. “Together, we are driving digital transformation, one of the strategic pillars of PALFINGER’s Vision & Strategy 2030, and positioning PALFINGER as the leading solution provider worldwide in its industry,” says Smole.

Global Hub

That is why PALFINGER is placing The HUB Vienna at the center of its global innovation network. Vienna's position as a European metropolis and its firmly established international community play an important role here. “Another advantage is that PALFINGER can attract talents from Vienna and beyond - including the areas of Slovakia, the Czech Republic and Hungary - to become employees,” explains Klauser. At its new location, PALFINGER offers exciting prospects within a global company and all the benefits of the future way of work.


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PALFINGER is an international technology and mechanical engineering company and the world’s leading producer and provider of innovative crane and lifting solutions. With around 12,700 employees (without contract workers), 30 manufacturing sites and a worldwide sales and service network of around 5,000 service points, PALFINGER creates added value from the challenges of its customers. PALFINGER is consistently continuing on its course as a provider of innovative, complete solutions that deliver increased efficiency and better operability, while leveraging the potential of digitalization along the entire production and value chain.

PALFINGER AG has been listed on the Vienna stock exchange since 1999, and in 2023 achieved record revenue of EUR 2.45 billion.



Katja Pötsch | Head of Public Relations & Executive Communication | PALFINGER AG
M +43 664 889 69 065  |